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Build Your Business

Running a successful restaurant means running a successful business. Here are some tips and tricks to help you along the way.

  • Four Holiday Marketing Tips to Start Using Right Now

    The kids are back in school, and the smell of pumpkin spice is in the air. Summer is making way for fall, and for chefs and restaurant owners, that means the holidays are right around the corner. Start planning now to make the most of the holiday season and be sure you’re maximizing the profit you can be making during this busy time of year.

  • gloves

    Choosing the Right Glove

    When it comes to picking out the right glove to wear in the kitchen, it's easy to get confused. We break down the right glob for every job.

  • First Steps to Facebook Success

    Quick tips and trips for using your Facebook page to its fullest potential.

  • 3 Reasons Why Facebook Reviews are Better than Facebook Likes

    3 Reasons Facebook Reviews are Better Than Likes

    Over the past few years, Facebook has quietly been evolving into a major source for online reviews. Here are three specific reasons why you should aim to increase your Facebook reviews.

  • Pay attention to your online customers

    Are You Ignoring Your Online Customers?

    Managing your online reputation is now a key part to running your business. Even though many restaurant owners dislike review sites, these sites are not disappearing anytime soon. Gone are the days where customers jump in their car and cruise around town looking for a new restaurant. Instead, 85 percent of customers search reviews sites like Google, Facebook, Yelp, and Trip Advisor to find a new spot. More importantly, your reputation—and specifically your latest reviews—can greatly influence if customers will pick your restaurant or your competitors’.
    Luckily, with the right tools and strategy, managing your reputation can be an easy process.

  • Holiday cookies.

    Ask For The Catering Order Now

    It may be just starting to feel like Fall, but let’s turn our focus to November, December and January for the sake of revenue. Here are some things to focus on now to ensure your catering revenue is robust at the end of this year and beginning of next.

  • The Importance of Appetizers During the Holidays

    Appetizers and Hors d’oeuvres are important menu segments all 12 months of the year, but they are most vital to driving restaurant and catering profits through December and January. Groups of all sizes and budgets are looking to get out together over the holidays and they are usually conditioned to want to order some starters before their meal. Here are a few reasons to increase your appetizer and hors d’oeuvres options for the months of December, January and February.

  • Book More Parties This Holiday Season

    The holidays are busy, and they’re a prime time to generate extra revenue. Inspiring diners to choose your restaurant for their celebration—large or small—is key to getting that boost to propel your restaurant into the New Year. Having a strategy in place to keep diners coming through the doors and to inspire them to book parties of all sizes makes all the difference.

  • Why Restaurants Are an Ideal Industry for Employee Recognition Done Right

    A restaurant’s primary goal is profitability. The two key ingredients impacting this are great food and great service. When employee recognition is done right, you wind up with an atmosphere that inspires your employees, skyrockets results, and turns guests into raving fans.

  • Combo Meals Are Money Makers

    Combo meals draw heavy traffic from young adults and families. Without much effort, you can take the same items on your menu, bundle them together in a way that appeals to indecisive customers and yields you more profit.