Is Direct Mail Still A Good Advertising Strategy?
Direct mail continues to be one of the most efficient and cost effective ways to market your restaurant. Only direct mail gives you the ability to target your best customers or prospects.
Customer Delivery and Curbside Take-Out
Your customers are in a hurry. They have a fast-paced life between a demanding work day and an even more demanding personal schedule. You can make meal time easy by offering convenient solutions. Cater your menu to a family of four or just make your regular menu easy and fast to take food home.
The Kids Are Back To School, Time to Get Creative!
When September rolls around, most parents and kids, have one thing on the mind – Back to School. And while the kids may be grumbling while the Moms rejoice in some hard-earned “me” time, there’s no reason why you can’t include some specials on your menu that will please both sets of Back to School-ers.
Price it Right
Managing food cost and pricing your menu well can mean the difference between a thriving business and a struggling one. Here are some things to keep in mind as you pull out your calculator.
Find Your Marketing Secret Weapon
Turn your waitstaff into your own marketing powerhouse.
A Little Healthy Competition
Turn your waitstaff into your very own sales force - all with a bit of creativity.
Create Your Own Frequent Diner Club
Frequent diner programs can be simple or sophisticated systems to track purchases. Either way, these programs come with a bevy of advantages for your business.
Simple Ways to Improve Customer Service
You’ve learned about hold times during your ServSafe Course, but there’s another “hold time” they didn’t mention - the time customers wait on hold when they call your establishment.
Summer Grilling - Serving it Safe
Fire up the coals and enjoy a healthy and safe barbeque. We all have an important role in food safety and there are several simple steps to a safe grilling season. To improve the safety of our food follow the USDA’s key food safety message of Clean, Separate, Cook & Chill during the grilling season and all year around.
Get The Word Out On Nutrition
With the national spotlight on menu labeling legislation and the First Lady’s “Let’s Move” campaign to bring healthier lunches into schools, chefs at all types of restaurants and institutions are taking a second look at what goes into their food. In honor of National Nutrition Month, we thought we’d bring you some ideas for how you can promote and incorporate nutrition into your operation’s menu.