Pizza remains one of the most beloved foods across the globe, with the U.S. pizza market alone generating more than $46 billion annually. For restaurant owners, perfecting pizza offerings can translate to increased loyalty and higher profits.

Here, we explore essential stats, techniques, and labor-saving hacks to help you craft unique, mouth-watering pizzas that are a crust above the competition — starting from the bottom up.

Market Growth

• Revenue: The global pizza market is expected to grow nearly 4% over the next few years.
• Popular Styles: In the U.S., the top styles include New York, Chicago deep-dish, and Neapolitan, with a growing interest in Detroit-style pan pizza.
• Consumer Preferences: According to a 2022 survey, 61% of Americans prefer thin crust, while 14% opt for thick or deep-dish crusts. Additionally, 33% enjoy trying new flavors and specialty pies with unique crust options.

When in Roma

The crust is the foundation of any great pie. The choice of flour and technique can make all the difference in the texture and flavor, especially when featuring a classic regional style:

• Neapolitan: Roma® Fine Ground 00 Flour, appropriately named ‘’Neapolitan-style.” It’s finely ground for a delicate texture and elasticity, making it ideal for thin, crisp crusts that are still chewy and tender inside.
• New York: Opt for high-gluten flour like Roma Heritage, which provides the necessary chewiness. The dough typically ferments for 24-48 hours to develop flavor.
• Chicago Deep Dish: All-purpose flour works well here. The dough includes oil or butter to create a flaky, pie-like crust that doesn’t have a lot of chew.
• Detroit Style: High-gluten flour with high hydration is ideal, offering a robust structure for the thick, airy interior with a crisp, browned crust and crunchy melted cheese on the edges.

Labor-Saving Hacks

Turning out quality pies requires efficiency without compromising quality. Here are some labor-saving tips that will get pizzas out of the kitchen and onto the table more quickly:

• Pre-Portion Dough: Pre-portioning and storing dough balls can streamline the preparation process. Use dough trays to prevent sticking and ensure easy handling.
• Par-Baking: Consider Luigi® Parbake crusts during off-peak hours. This method involves partially baking the dough, allowing for faster assembly and baking during service.
• Use Dough Sheeters: Invest in a dough sheeter for consistent thickness and size, reducing manual labor.
• Prepped Toppings: Keep prepped toppings organized in refrigerated bins. Pre-chopped vegetables, pre-cooked meats, and measured cheeses speed up the assembly process.

Trends in Pizza

Staying ahead of trends can help attract a new audience and keep regulars excited:

• Flavored Crusts: Infuse dough with herbs, pepper, garlic, or cheese for an added layer of flavor. Popular choices include garlic butter brushed crusts, cheese- and meat-stuffed edges, and herb-seasoned bases.
• Healthy Options: To appeal to diners focused on cleaner ingredients, consider an unbleached flour like the Roma H&R All-Purpose Flour which has all the flavor and versatility but less of the excess ingredients.
• Specialty Pies: Offer unique combinations that go beyond traditional toppings. Consider options like BBQ chicken, fig and prosciutto, or vegan-friendly pies with plant-based cheeses and meats.
• Seasonal Flavors: Incorporate seasonal ingredients to create LTOs. Spring might feature asparagus and goat cheese, while autumn could highlight butternut squash and sage.
• Artisanal Appearance: Give your pie an old-style, authentic look with specially crafted crusts, like Roma Frozen Parbaked Rustic Pizza Crusts, featuring golden toast marks and a knuckle-pressed appearance.

By mastering crust techniques, leveraging labor-saving hacks, and staying on top of trends, you can elevate your pizza offerings. Remember, the quality of your ingredients, the care in your preparation, and the creativity in your toppings are what will set your pizzas apart in a competitive market. Top-quality flours, fresh ingredients, and innovative takeout options are helpful in making your pizzas a crust above the rest!